Place Marketing Solutions
 
Economic development marketing has become increasingly sophisticated and highly competitive. Thousands of communities compete for the attention of potential targets both here and abroad. Given this challenging environment, economic development practitioners must develop marketing campaigns that reach and influence their target markets.

With extensive experience in the economic development field, the Place Marketing Group has much to offer communities looking to establish or strengthen their growth strategy. We've developed products and services to assist places in implementing successful marketing campaigns that highlight the community's competitive advantage and distinguishes it from others.

We know how to increase awareness of communities and expand marketplace preference. Our work is built on speed, process and measurement; and our results move communities to expanded markets more rapidly and efficiently.
 Let us put our experience to work for you.
 

Product Offerings

Site Selection Consultant Directory Click here for information on our exclusive Site Selection Consultant Directory. Developed by local economic developers, it's the most accurate, updated source available for finding new prospects and increasing your deal flow.

Economic developers are increasing their practice of marketing to site selection consultants and other influencers.  The database contains nearly 4,000 records of site selection influencers and is available on a subscription basis to a limited number of economic development organizations.

Because more than fifty percent of site searches are now being conducted by site selection consultants and other influencers, you can't afford to be without this valuable data source. It's the must-have tool in your marketing toolbox.
Order your subscription here.

 
Corporate Real Estate Executives Database - Coming Soon!

Service Offerings

Web Site Evaluation - A well designed and content rich website is your most important marketing tool. PMG offers an analysis and evaluation of your website provided by leading site selection consultants.  Click here for more information.
 
Sales Lead Optimization - Strategically, more EDO's are taking a hard look at the new business they are pursuing - to determine whether it maximizes resources and offers a high potential for positive economic impact.  Our exclusive "Fit to Win" evaluation tool contains fundamental, yet critical, factors to consider before pursuing a new investment target or when deciding to respond to a site consultant RFP.  The ranking guide will help you determine whether your EDO should pursue the opportunity. You can download this free tool here.
 
E-mail marketing - We can provide custom content and production services to ensure timely communications with all of your audiences and deliver your marketing message by email to our exclusive list of site selection influencers.  Great for newsletters, updates, promotion of sites and buildings and more.

Consulting
PMG is experienced in providing customized marketing consulting services for communities. We engage in an extensive range of marketing communications disciplines that entail knowledgeable relationships with multiple audiences. 
We'll work with you and our partnership network to maximize your marketing effort, discover paths to new business or to ease existing staff constraints.

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